![]() Try not to make your offer sound ten times more exciting than it’s actually is 一 it’s better to leave some room for surprise. “The ONLY Product That Can Change Your Life FOREVER” is a misleading headline simply because everyone’s life and needs are different. If you promise something your offer doesn’t really provide, you are setting your users up for a big disappointment. You need to attract attention while staying honest. Your headline shouldn’t sound robotic, but it should include some keywords otherwise, your page won’t make it to the top of search results. Overusing keywords or forgetting about SEO completely.On the other hand, a long, rambling title might appear cheap and unprofessional. ![]() It’s way harder to convey your desired meaning with just one word than with a concise phrase.
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